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The automatic “like” feature is the most appealing form of engagement due to its simplicity. Users prefer clicking the like button to show appreciation of posts that they like rather than using other forms of engagement that would mostly take more time. Due to its popularity, marketers have capitalized on increasing the automatic likes on the brand’s pages that they promote to increase engagement rate hence increasing chances of new leads and faster conversions of the newly acquired audience to customers.
The “likes’ feature is the most powerful marketing tool on facebook. As a marketer promoting a business facebook page, how well are you utilizing this feature?
Here are some of the benefits that you can deliver by having many facebook likes.
Exponential content exposure
Many likes on your facebook page means increased visibility for your content. Unlike other forms of engagement, the like feature offers brands a better chance of more exposure. When a facebook user likes a post, it’s like subscribing to a facebook page. Every time a new content is posted in that particular account, they are notified immediately and the content appears in their facebook news feeds.
Additionally once a user likes any facebook content, their facebook friends can see what they have liked hence increasing exposure of that particular facebook account to their friends.
Although automatic likes are a powerful marketing component, getting people to like your content may be challenging due to the large amount of traffic experienced on facebook every day. People run through their news feeds very fast and only take a keen look at content that attracts their attention.
So, how do you attract facebook users’ attention to get them to like your page? The most basic method is having a substantial amount of likes that will appeal to users to look keenly why people are taking an interest in your content. You can buy automatic likes to jump start the bandwagon. People are attracted to popular individuals and brands. Big brands and celebrities take advantage of this to stay popular as people will always follow them just to feel associated with them.
Once you buy facebook likes, facebook users will be taking a keener look at your content to see why people like that particular content.
If your content is great and captivating, then the viewers will like it hence increasing the engagement on your posts.
Marketing has revolutionalized and brands are looking for methods of applying targeted marketing, automatic likes is one of the best options.
When a person likes a post on facebook, their friends are able to observe this either in advertisements or on their news feeds. Moreover, since friends most likely share common interests and likes, there is a higher probability of them taking an interest in the content that you are promoting.
This gives you a chance of getting a targeted audience who will need lesser convincing to convert them to customers compared to randomly acquired audience. This makes automatic likesmuch valued marketing tool.
However, as indicated earlier you can opt to buy facebook likes, which increases the chances of getting more likes that are more organic. Buying automatic likesalso increases visibility due to the increased engagement hence, many people will likely join the bandwagon.
It’s a form of validation
When buying something, people seek for recommendation from their friends, family members or a trusted source. This is the reason why brands urge their customers to leave reviews on their social sites so that other people can view them and be convinced to buy from them.
The automatic likesare also a form of validation. When a person likes a brands’ facebook page or something on it, he validates it to his page followers and friends hence increasing chances of the brand making more sales.
Additionally, when a facebook user checks on your business facebook page, they can see which of his friends have liked it. This makes your brands’ content accessible to people who have a related interests hence you get more leads without much struggle.
To enjoy the exposure advantages that the likes avail, you can buy automatic likes as a marketing strategy combining with other top marketing approaches such as designing content that will appeal to your audience, connecting with your clients by engaging with them through conversations that your posts attract and answering their questions.
Enhancing customer community and loyalty
When a facebook user likes a post on your facebook page, they receive updates about that page every time you post something new. They can participate in conversations and any other engagement on your page. This creates loyal customers who are likely to make multiple purchases of your goods or services.
Unlike other social media, facebook ensures that every single like will most probably generate a probable customer or keep them connected to the community of the page that they liked long enough to get convinced to buy the products or services. This is what makes the facebook like such a valuable marketing tool for any business that runs a facebook page.
Even though getting a substantial number of likes may be a challenge especially to startup businesses, you can opt to buy automatic likesto boost the rate at which your brand attracts organic likes.
If your brand is still small without a large following, buying automatic likesmay be a good idea as your starting point of online marketing. You will get new followers, new organic likes, as well as other forms of engagement which facebook focuses on so that their algorithms can elevate your business page visibility status.
Likes help increase conversion rate
Although there are new incoming social media sites that have gained popularity such as instagram and twitter, facebook still commands the largest following. According to research, businesses that are conducting intensive brand marketing on facebook have recorded higher leads from facebook compared to other social sites.
This can be partly attributed to facebook’s ability to enhance brands’ ability to reach more customers through empowering the likes engagement. Unlike other forms of engagement, once you like a post for a certain brand, you will be getting constant updates from that brand in your news feeds every time they post. This constant updates ensures that they appeal to viewers to buy the services or products being promoted by the brand.
Online marketing may be easy and rewarding when you command a large following. However, for small businesses that are fighting to have their online presence noticed, it requires applying exhaustive online marketing strategies.
One of this is buying facebook likes, once your account has several thousands of the automated likes, you get a better chance of getting more organic likes as well as new followers who will probably turn into future clients.
Increasing your brands visibility on facebook is the vital step that will enable your business to get the attention that you want. You can then embark on other marketing strategies that will ensure the newly acquired followers will not lose interest in your brand.
To do this you can research on methods that will help you build a loyal customer base. Similarly, you can check on what well established brands are doing to maintain as well as gain new leads to their businesses. This will enable you formulate a winning marketing strategy that will ensure your brand’s popularity is growing constantly.